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The predisposition of our society to be in awe of people who do one thing extremely
well to the point where they are glorified to star status has always been
a part of our culture. But only in the past 50 years or so has this awed
admiration resulted in situations where top athletes and movie stars bankroll
hundreds of millions of dollars and are elevated to a status approaching
knighthood. Stars like David Beckham and Michael Jordan make most of their
millions from endorsements, which is a tribute to their intelligence, charm,
and good looks. But sometimes we lose sight of the fact that these stars
begin their careers by doing one relatively simple thing very well – in
their case kicking soccer balls or flinging basketballs. [readmore]